StreetMapper Helps Power Growth for AAM in India

Global geospatial service provider AAM Group has reported an increase in both profit and team capacity following the introduction of mobile mapping system StreetMapper.

AAM Group started using the Mobile Laser Scanning (MLS) technology from supplier 3D Laser Mapping at the end of 2015 after similar success for the companys South African office, which utilised a unit originally purchased in 2011.

StreetMappers high levels of accuracy have allowed AAM Group to offer an all-important point of difference in Indias growing road-surveying sector, resulting in the company securing a number of new government and private road contracts. By reducing the time taken to complete projects by 70 per cent, compared to the use of traditional surveying methods, AAMs team capacity has also dramatically increased, allowing them to take on more work.

Our StreetMapper has significantly increased the accuracy expected by the industry from MLS, commented Satish Kumar, technical head of solutions at AAM Group. Before StreetMapper arrived, the majority of the Indian market only had inexperienced users and non-survey grade MLS units. It has allowed us to contribute towards setting a new standard.

Revealing some of the factors contributing to its growth, AAM Group has said that StreetMapper has:
Resulted in a 75 per cent reduction in data acquisition and processing time.
Allowed AAM Group to deliver millions of survey points to 5-10cm accuracy in road projects, instead of the few points laboriously gathered by closed traverses.
Reduced disruption to traffic flow and pedestrians to zero.
Dramatically increase safety for surveyors, designers and motorists, especially given the reduced need for repeat site visits and design field checks.
Reduced staffing costs as StreetMappers complete capture of the road corridor negated the need to redeploy surveyors for specification and priority changes.

Customers also like having access to 3D pointclouds for easy reference at any time, alongside geo-referenced panorama imagery, added Satish. Ultimately, as an emerging market, Indias surveying sector is competitive. StreetMapper has given us a competitive edge over more traditional ways of working, and provides a legitimate solution to the issues created by the often-challenging landscape in the country.

Commenting on AAM Groups success, Dr.Graham Hunter, managing director at 3D Laser Mapping, said:

As a business, one of our core values is having the ability to listen and respond to our customers. This is exactly what AAM Group has done in India, in response to a very crowded marketplace, by utilising its purchased StreetMapper.

The surveying sector is moving forwards at quite a pace. The inefficiencies that stem from often time-draining traditional methods are becoming more apparent and those that are embracing and investing in technology and deploying new ways of working are the ones taking the lead and reaping the benefits.

For more on AAM Group, visit Further details on 3D Laser Mapping and StreetMapper can be found at

About 3D Laser Mapping
3D Laser Mapping is a world leading geospatial technology supplier and innovator. Underpinned by two decades of experience, the company provides 3D technology across the UK, South Africa, USA and Australia via its network of branch offices and international distributors. Working alongside some of the worlds biggest mining companies, governments, universities, blue-chip firms and operators of highways, power lines and railways, 3D Laser Mapping helps its customers to capture and understand their world in 3D. However, mapping and monitoring is just the start. The real benefits come from the information that 3D Laser Mapping helps its customers to uncover. These findings are used to improve the way customers make important decisions, allowing choices to be based on reliable, high quality measurements. As well as providing cutting edge technology, technical support, training and consultancy services, 3D Laser Mappings in-house research and development hub leads the way in product innovation. As a centre of excellence, the dedicated research and development team work alongside clients to customise systems, as well as masterminding the next geospatial game changers. Ultimately, 3D Laser Mappings technology helps businesses and organisations to monitor what has gone before and what is happening now, to drive a safe, informed and profitable future.