Arithmetica Appoints point3D as North American Reseller of SphereVision 360 Imaging Software

Shepperton Studios, London, 19 October 2016 Following the well-received launch of SphereVision Project Builder, Arithmetica has appointed point3D as a North American representative.

SphereVision Project Builder features a more refined and streamlined workflow, enabling users to easily bridge the gap between 360 degree content and site or location specific information. An improved interface intuitively guides users through the creation of 360 degree routes and hotspots, while a new Measurement Module enables iSTAR panoramic camera users to capture measurements directly from within a spherical image.

Specialists in 360 imaging solutions, point3D will provide pre-sales support and training for SphereVision Project Builder across the region from offices in New Jersey, Maryland and Texas.

SphereVision Project Builder will revolutionize the 3D Capture workflow for the industries in which we operate, allowing for the creation, manipulation and distribution of media rich 360 degree content, commented Greg Lawes, Principal Owner of point3D. It is easy to use with intuitive interfaces and support for a wide range of cameras, sensors and media formats, enabling potential users to be up and running with minimal support.

This is a really important relationship for Arithmetica and SphereVision, added Mark Senior, Business Development Manager at Arithmetica. point3D are skilled laser scanning professionals with real world project experience in a variety of sectors. The point3D team has a combined twenty five plus years experience of 3D capture and 360 imaging technologies, making them the perfect candidates to recognize and identify opportunities, work with potential users through implementation and provide ongoing support and training.

SphereVision Project Builder imports 360 degree content from a wide range of camera and sensor systems. The intuitive interface guides the user through the creation of 360 degree routes with hotspots to provide greater awareness of a project area or journey. Users can integrate aerial imagery, maps and floor plans, for example, giving a geographical or locational base for the project. Additional rich media can be added, including high resolution photographs, video and audio clips, survey data and documents, to further enhance the interactive experience. SphereVision Project Builder users can distribute finished projects, alongside the free Viewer for Windows, for colleagues and clients to see. At INTERGEO, SphereVision will also be demonstrating the soon to be released HTML5 version of the Viewer.

A 30 day free trial version of SphereVision Project Builder is available for a limited time from, where you will also find links to a range of sample projects and YouTube tutorials.

About SphereVision
SphereVision is Europes leading brand for spherical and 360 degree video solutions. 360 video systems record a real-world environment in all directions at the same time, capturing every aspect of the scene in one go. When the video is played back – on a laptop, mobile device or over the internet – viewers can pan around the image, moving through and exploring the site as if they were there. Footage can be integrated with floor and site plans using the innovative SphereVision software, and high-resolution 360 imagery can also be integrated with online mapping.

About Arithmetica
Arithmetica is an innovator in 360-degree imaging solutions and automated laser scanning data processing software. Located at the world famous Shepperton Studios near London, Arithmetica is the company behind SphereVision and Pointfuse. Arithmetica develops groundbreaking software solutions to solve real world scientific, medical and engineering problems. Arithmetica builds on more than thirty years of television and film production to develop software for clients around the world. Arithmetica solutions handle complex data-rich information and are simple and easy to use. Arithmeticas wide-ranging experience and capabilities include: image analysis and computer vision for industrial and biomedical fields; massively parallel computation; multimedia data compression; data mining and machine learning; Monte-Carlo methods; traffic simulation; mathematical optimization used in conceptual aircraft design; statistical estimation; computational fluid dynamics applied to aerofoil optimization; nonlinear variable demand economic models involving millions of variables; finite element electromagnetic analysis; spherical image processing, and 360-degree video presentation.

About point3D
point3D provides 3D data capture expertise, laser scanning and panoramic imaging solutions for architectural firms, engineering and construction companies, service providers, and facility owners. point3D is composed of industry veterans and technical experts with 25+ combined years of experience in 3D capture and 360 imaging technologies. The point3D team provides 3D reality capture consulting and services, work process training, and best-in-class product resources, servicing both the user community (owners, construction managers, engineering companies, etc.) as well as service providers and survey companies.